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Influence (Rev): The Psychology of Persuasion


Robert Cialdini's Influence was a hit the moment it was first published in 1984. Now it's been updated and revised to incorporate the most recent developments in the fields of persuasion and compliance to provide fresh insights and examples of how influence works to change behavior. Photographs.

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Influence (Rev): The Psychology of Persuasion
1998, Quill, New York, NY

ISBN-13: 9780688128166

Revised edition

Trade paperback

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