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Market-Driven Health Care: Who Wins, Who Loses in the Transforation of America's Largest Service Industry

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What happens when the demanding consumers who nearly brought the U.S. automobile industry to its knees focus the same kinds of pressure on the industry that represents one-seventh of the U.S. economy--health care? The health organizations that combine quality, convenience, information, choices, and lower costs will be the winners in this revolution. Regina Herzlinger, chaired professor at the Harvard Business School, distills the facts from the noise surrounding the one industry whose measures of success are life and death. ...

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ISBN:

0201489945

/ ISBN-13:

9780201489941

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Market-Driven Health Care: Who Wins, Who Loses in the Transforation of America's Largest Service Industry
1997, Basic Books (AZ), Reading, MA

ISBN-13: 9780201489941

Hardcover

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