Professional Services Marketing

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How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success In the old days, professional service firms could survive without much marketing effort. Put together a team of good people, deliver strong service to clients, and you might get by just fine on repeat business and client referrals. For many, those days are gone. While repeat business and referrals are still necessary to grow, they're no longer enough to succeed. You need smart, effective marketing and a ...

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Professional Services Marketing
2016, Audible Studios on Brilliance

ISBN-13: 9781522699002

MP3 format

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