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Out of Nowhere: The Inside Story of How Nike Marketed the Culture of Running

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Offers an account of how Nike became the world's largest sports and fitness company. This book provides a glimpse into the first 33 years of Nike - from its humble beginnings to its modern guise as a global giant.

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Out of Nowhere: The Inside Story of How Nike Marketed the Culture of Running
2008, Meyer & Meyer Sport

ISBN-13: 9781841262345

Trade paperback

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