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Marketing Warfare


"A business book with a difference: clear-cut advice, sharp writing and a minimum of jargon."--Newsweek "Revolutionary! Surprising!"--Business Week "Chock-a-block with examples of successful and failed marketing campaigns, makes for a very interesting and relevant read."--USA Today

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Marketing Warfare
1997, McGraw-Hill Education

ISBN-13: 9780070527263

Revised edition

Trade paperback

Marketing Warfare
1990, McGraw-Hill Companies, New York, NY

ISBN-13: 9780070527300


Marketing Warfare
1990, McGraw-Hill Companies

ISBN-13: 9780070527324

Audiobook cassette

Marketing Warfare
1986, Plume Books

ISBN-13: 9780452258617

Trade paperback

Marketing Warfare
1986, McGraw-Hill Inc.,US, New York

ISBN-13: 9780070666009


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