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Marketing Management: An Asian Perspective

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For undergraduates studying Marketing Management courses Marketing Management: An Asian Perspective, 6/E continues to showcase the excellent content that Kotler has created with examples and case studies that are easily recognized. This enables students to relate to and grasp marketing concepts better.

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Marketing Management: An Asian Perspective
2012, Pearson Education Centre, Singapore

ISBN-13: 9789810687977

6th edition

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Marketing Management: An Asian Perspective
2012, Prentice Hall, Singapore

ISBN-13: 9780131001350

3rd edition

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Marketing Management: An Asian Perspective
2004, Prentice Hall, Singapore

ISBN-13: 9780131066250

3rd edition

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Marketing Management: An Asian Perspective
1999, Pearson, Singapore

ISBN-13: 9780130109804

2nd edition

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Marketing Management: An Asian Perspective
1998, Prentice Hall, Singapore

ISBN-13: 9780132548977

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