Make Poverty Business: Increase Profits and Reduce Risks by Engaging with the Poor

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Poor people in developing countries could make excellent suppliers, employees and customers but are often ignored by major businesses. This omission leads to increased risk, higher costs and lower sales. Meanwhile, businesses are asked by governments and poverty activists to do more for economic development, but their exhortations are rarely based on a proper business case. Make Poverty Business bridges the gap by constructing a rigorous profit-making argument for multinational corporations to do more business with the poor ...

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Make Poverty Business: Increase Profits and Reduce Risks by Engaging with the Poor
2006, Greenleaf Publishing, Saltaire

ISBN-13: 9781874719960

Hardcover

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