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Jacked Up: The Inside Story of How Jack Welch Talked GE Into Becoming the World's Greatest Company

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Jack Welch's speechwriter of 20 years reveals how the CEO's manic attention to communications was the cornerstone to great leadership and GE's meteoric rise.

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Jacked Up: The Inside Story of How Jack Welch Talked GE Into Becoming the World's Greatest Company
2007, McGraw-Hill, New York, NY

ISBN-13: 9780071544108

Hardcover

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