Introduction to Mass Communication: Media Literacy and Culture

by

This text encourages students to take more active roles as media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. The sixth edition features a complete updating of industry statistics throughout, numerous new examples from the ongoing Iraq war, Virginia Tech shooting, and the US presidential election.

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Introduction to Mass Communication: Media Literacy and Culture
2013, McGraw-Hill Education

ISBN-13: 9780073526218

8th edition

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Introduction to Mass Communication: Media Literacy and Culture
2012, McGraw-Hill Humanities/Social Sciences/Languages, New York, NY

ISBN-13: 9780077403898

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Introduction to Mass Communication: Media Literacy and Culture
2011, McGraw-Hill Humanities/Social Sciences/Languages, New York, NY

ISBN-13: 9780073526157

7th edition

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Introduction to Mass Communication: Media Literacy and Culture
2011, McGraw-Hill Humanities/Social Sciences/Languages

ISBN-13: 9780077520618

7th edition

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Introduction to Mass Communication: Media Literacy and Culture
2009, McGraw-Hill Humanities/Social Sciences/Languages, New York, NY

ISBN-13: 9780073378909

6th edition

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Introduction to Mass Communication: Media Literacy and Culture
2009, McGraw Hill Higher Education, London

ISBN-13: 9780070169135

6th edition

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Introduction to Mass Communication: Media Literacy and Culture
2009, McGraw-Hill Higher Education

ISBN-13: 9780073289137

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Introduction to Mass Communication: Media Literacy and Culture
2009, McGraw Hill Higher Education, London

ISBN-13: 9780071078771

6th edition

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Introduction to Mass Communication: Media Literacy and Culture
2008, McGraw-Hill Humanities/Social Sciences/Languages

ISBN-13: 9780077243302

5th Updated edition

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Introduction to Mass Communication: Media Literacy and Culture
2008, McGraw Hill Higher Education, London

ISBN-13: 9780071285056

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Introduction to Mass Communication: Media Literacy and Culture
2007, McGraw-Hill Humanities/Social Sciences/Languages

ISBN-13: 9780073302713

5th edition

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Introduction to Mass Communication: Media Literacy and Culture
2007, McGraw-Hill Companies, Boston, MA

ISBN-13: 9780073256238

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Introduction to Mass Communication: Media Literacy and Culture
2006, McGraw-Hill Companies, Boston, MA

ISBN-13: 9780072981230

4th Revised edition

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Introduction to Mass Communication: Media Literacy and Culture
2005, McGraw-Hill Education (ISE Editions), London

ISBN-13: 9780071115575

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Introduction to Mass Communication: Media Literacy and Culture
2004, McGraw-Hill Companies, Boston, MA

ISBN-13: 9780072998375

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Introduction to Mass Communication: Media Literacy and Culture
2004, McGraw-Hill, Boston, MA

ISBN-13: 9780072827583

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Introduction to Mass Communication: Media Literacy and Culture
2004, McGraw-Hill

ISBN-13: 9780071214285

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Introduction to Mass Communication: Media Literacy and Culture
2001, Mayfield Publishing Company

ISBN-13: 9780767421904

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Introduction to Mass Communication: Media Literacy and Culture
2000, McGraw-Hill Humanities/Social Sciences/Languages

ISBN-13: 9780767419253

2001st Update edition

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Introduction to Mass Communication: Media Literacy and Culture
1998, Mayfield Publishing Company

ISBN-13: 9781559349604

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